Description: From David Ogilvy on down, the "experts" have claimed "humor doesn't work." Boy, were they wrong. Author Stu Heinecke has been using cartoons to generate record-breaking campaigns for many or the world's biggest marketers -- and he shares his test-proven secrets for the first time ever in his new book. Drawing Attention takes you step by step, to explain how you can unleash the incredible power of cartoons in various missions in your life, from marketing, advertising and sales promotion to job search, social media, VIP contact campaigns and more. With forewords by New Yorker Cartoon Editor, Robert Mankoff, and Sandler Training President, Bruce Seidman."
Price: 29.71 USD
Location: East Hanover, New Jersey
End Time: 2024-12-27T16:55:30.000Z
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Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 60 Days
Refund will be given as: Money Back
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EAN: 9780615472515
UPC: 9780615472515
ISBN: 9780615472515
MPN: N/A
Recommended Age Range: 12+ years
Book Title: Drawing Attention : How to Unleash the Incredible Power of Cartoons in Marketing, Advertising, Sales Promotion, Job Search, Vip Contact Campaigns and More
Number of Pages: 276 Pages
Language: English
Publisher: Cartoonlink, Inc.
Publication Year: 2011
Topic: Marketing / General, Techniques / Cartooning
Item Height: 0.6 in
Genre: Art, Business & Economics
Item Weight: 17 Oz
Item Length: 9 in
Author: Stu Heinecke
Item Width: 6 in
Format: Trade Paperback